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Liberty Uganda unveils LIBA, a cutting-edge digital tool that simplifies the insurance purchasing process

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Liberty Uganda unveils LIBA, a cutting-edge digital tool that simplifies the insurance purchasing process

The introduction of LIBA aligns with Liberty Uganda’s vision of driving digital transformation in the insurance sector

by Wasswa Deo
February 22, 2025
in News
Reading Time: 3 mins read
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Mr. Makhanu Peter, Managing Director Liberty General.

Mr. Makhanu Peter, Managing Director Liberty General.

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Liberty Uganda has  introduced groundbreaking digital tool dubbed “LIBA” that simplifies the insurance purchasing process, making it faster, more accessible, and convenient.

With LIBA, customers can purchase insurance policies seamlessly, anytime and anywhere, reinforcing Liberty’s commitment to innovation and customer convenience.

“As the industry evolves, we are embracing technology to ensure that insurance is more accessible and relevant to our clients. LIBA is a game-changer that will revolutionize how insurance is purchased in Uganda,” said Mr. Makhanu Peter, Managing Director Liberty General.

A heartfelt thank you to our partners & guests who made this evening special. Your trust fuels our drive for innovation & excellence. Here’s to more success together! #LibertyExperience #InItWithYou #LIBA pic.twitter.com/KtFuQIW1og

— Liberty Uganda (@liberty_uganda) February 23, 2025

At the same event, the insurance company, also unveiled the Platinum Life, a premier life insurance product designed to provide enhanced coverage and financial security

MD Liberty life Mr Joe Almeida, MD Liberty General Mr Peter Makhanu and Head of Liberty Health Mr Franm with the Chairman of IBAU; MR Paul Muhame

The two groundbreaking innovative products were unveiled on Friday 21st February, 2025 at Skyz Hotel in Naguru where the company hosted an exclusive appreciation event to recognize and celebrate the invaluable support of its brokers and clients.

This special gathering served as a token of gratitude to the stakeholders who have played a crucial role in the company’s growth and success over the years.

One of the highlights? The launch of LIBA—our new digital tool that simplifies insurance purchases. Anytime, anywhere.
A seamless experience that makes insurance more accessible for Ugandans. #DigitalTransformation #Innovation #LIBA #InItWithYou pic.twitter.com/tlyWP71pu4

— Liberty Uganda (@liberty_uganda) February 23, 2025

Mr Joe Almeida, the MD of Liberty Life Assurance stated “At Liberty, our clients’ experience is at the heart of everything we do and we remain committed to delivering seamless, innovative and customer-first insurance solutions tailored to our clients’ evolving needs.”

Liberty Uganda staff

Liberty Uganda remains dedicated to strengthening relationships with its partners and providing superior financial solutions that protect and empower individuals, families, and businesses.

Renew your motor insurance with LIBA in just one click!
Visit https://t.co/tnzyNg7nME now for a seamless, hassle-free experience. #OneClickAway #InItWithYou #Libano pic.twitter.com/UANHkBTOp5

— Liberty Uganda (@liberty_uganda) February 23, 2025

About Liberty Uganda

Liberty Uganda is a leading insurance provider offering a range of financial protection solutions, including life, health and general insurance. With a strong commitment to innovation, customer service, and financial security, Liberty Uganda continues to set industry standards while ensuring peace of mind for its clients. To know more about Liberty and its services, you can connect at info@liberty.co.ug , www.liberty.co.ug

Tags: ConvenientFEATUREDGroundbreaking productsinnovativeinsuranceLIBALibertymaking it fastermore accessibleprocesspurchasing
Wasswa Deo

Wasswa Deo

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